Press Release
- Date:
- Thursday, August 09, 2001
- Contact:
- David Peikin
- Phone:
- (301) 918-0818
- Email:
- G1@schwartz-pr.com
Manhattan East Suite Hotels Selects Group 1 Software
for Real-time, Enterprise-Wide Data Quality
Group 1 Software (Nasdaq: GSOF), a leading provider of customer relationship management (CRM)-enabling software solutions, today announced that Manhattan East Suite Hotels, New York City's largest all-suite hotel company, has selected Group 1's HotData services for real-time verification of customer and prospect data and enterprise-wide data quality. HotData, formerly known as DataQuality.net, verifies, corrects and/or formats addresses for over 220 countries and dependencies worldwide, helping to ensure deliverability, provide substantial operational savings and enhance customer relationships.
"In designing the data capture function of our Web site, we determined that ensuring the validity of customer address information was of the utmost importance," said Scott Nowakowski, director of information technology at Manhattan East Suite Hotels. "Additionally, numerous departments across the company, including ten hotels access customer records for functions that include reservation confirmation, account invoicing, returning lost or misplaced items and marketing efforts. Therefore, having accurate, complete address information is essential to the entire enterprise."
"We're pleased to have been selected by Manhattan East Suite Hotels to provide for enterprise-wide data quality," said Ken Chow, vice president of business development and e-Commerce at Group 1. "Manhattan East's utilization of HotData underscores the value of our hosted solutions in ensuring the accuracy of customer information, an organization's most valued asset."
In addition to global address verification, HotData can provide enriched demographic and geographic profiles, helping to increase sales and customer loyalty through improved target marketing. The HotData suite also offers automated access to leading data quality solutions as well as comprehensive business-to-business and business-to-consumer intelligence. HotData's hosted solutions enhance customer relationship management (CRM) and e-business applications by delivering in-depth customer, prospect, and business information necessary for successful targeted marketing campaigns.
Manhattan East purchased HotData through Akamai Consulting, a licensed reseller of Group 1's e-commerce solutions.
About Group 1 Group 1 Software (Nasdaq: GSOF) is a leading provider of customer relationship management (CRM)-enabling software solutions for data quality, marketing automation, customer relationship communications and direct marketing applications. Group 1's software systems and services enable 2,500 customers worldwide to market smarter by helping them find, reach and keep customers. Founded in 1982 and headquartered in Lanham, Maryland, Group 1's solutions are utilized by leaders in the financial services, banking, retail, telecommunications, utilities, e-commerce, and insurance industries. The company's customer base includes such recognized names as AT&T, Charles Schwab, Entergy, GEICO, L.L. Bean, and Wal-Mart. For more information about Group 1, visit the company's Web site at http://www.g1.com.
About Manhattan East Manhattan East Suite Hotels, a family-run business for more than 30 years, offers travelers spacious accommodations and outstanding value in Manhattan's most desirable East Side/Midtown neighborhoods. With ten hotels, over 2,000 rooms and 1,100 employees, it is New York's largest all-suite hotel company. The Manhattan East collection includes the Beekman Tower Hotel, Dumont Plaza, Eastgate Tower, Lyden Gardens, Lyden House, Plaza Fifty, Shelburne Murray Hill, Southgate Tower, Surrey Hotel and The Benjamin.